Heart & Stroke

222 Queen Street, Suite 1402
Ottawa, ON K1P 5V9
CEO: Doug Roth
Board Chair: Alison Twiner

Charitable Reg. #:10684 6942 RR0001


Ci's Star Rating is calculated based on the following independent metrics:

[Charity Rating: 4/5]



Audited financial statements for current and previous years available on the charity’s website.



Grade based on the charity's public reporting of the work it does and the results it achieves.



The demonstrated impact per dollar Ci calculates from available program information.


Charity's cash and investments (funding reserves) relative to how much it spends on programs in most recent year.



For a dollar donated, after overhead costs of fundraising and admin/management (excluding surplus) 68 cents are available for programs.

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About Heart & Stroke:

Heart and Stroke is a 4-star charity. It has a high results reporting grade and is financially transparent. Heart and Stroke spends 32 cents of every donated dollar on overhead costs. 

Founded in 1952, Heart and Stroke Foundation fights against heart disease and stroke. Heart & Stroke's vision is for Canadians to live a life uninterrupted by heart disease and stroke. The Foundation reports that 80% of premature heart disease and strokes are preventable. In Canada, heart disease and stroke-related conditions take one life every five minutes, and an estimated 1.6 million more are living with the effects of these diseases. 

Heart and Stroke Foundation runs two core programs: Health Promotion, and Research. Both programs emphasize equity, specifically investigating heart disease and stroke in marginalized populations such as women or Indigenous groups. 

The charity’s health promotion program accounted for 52% of annual program spending in F2021 on a cash basis (including deferred grants). Its goal is to generate awareness and help prevent heart disease and stroke. This program also supports patients by providing them with the resources to ensure the needs of people experiencing heart disease or stroke are met to encourage optimal recovery. Additionally, the Foundation organizes school and community programs, provides health information, and advocates for public policy changes as part of this program. In F2021, Heart and Stroke issued 388k certifications for its resuscitation courses through its in-person training and online learning platform. The charity’s Canadian Stroke Best Practices website was accessed by 145k users and there were over 42k downloads. This was an increase in users of 64% from F2020. Heart and Stroke’s Community of Survivors helps people become more resilient in their recovery. In F2021, the community grew to 2,570 members with 60% of the members engaging at least once a month. The HeartSmartKids program is a set of resources created in partnership with Indigenous communities. In F2021, the program reached 602 educators and 21k Indigenous students and their families.  

Heart and Stroke Foundation’s research grants (including $2.0m in deferred F2020 grants paid out in F2021) made up 48% of total program costs. The charity invested $10.4m in new research awards and $15.2m to support existing awards in F2021. Heart and Stroke is currently funding 420 researchers across Canada and in F2021, it issued 33 new research awards. In F2021, the largest grant recipients as reported in the charity’s T3010 filing were: University of British Columbia ($1.1m), Toronto General and Western Hospital Foundation ($1.1m), and McMaster University ($1.1m). The Foundation also funds the Women’s Heart and Brain Health Research Network, a national research network of scientists and people who have experienced heart disease and/or stroke. In F2021 the network grew to 200 leaders (182 in F2020). The Foundation invested more than $5m in women’s heart and brain research, resulting in over 100 publications.  

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Results and Impact

Heart and Stroke Foundation’s key advocacy success in F2021 was the passing of federal regulations that limit nicotine concentration in vaping products to 20mg/ml. At the provincial level, 11 policies were adopted in six provinces to help reduce vaping.  

The Foundation’s FAST (Face, Arms, Speech, Time) advocacy campaign calls every provincial government to fund the effective stroke sign awareness program. In F2021, the advocacy resulted in four provinces (British Columbia, Newfoundland and Labrador, Saskatchewan, and Prince Edward Island) securing provincial funding to launch the public awareness campaign.  

In Nova Scotia, the charity’s advocacy efforts with partner groups resulted in a $700k investment from the provincial government to equip all public schools with automatic external defibrillators. Heart and Stroke’s advocacy partnership with Hibernia/ExxonMobil secured $250k to increase the number of defibrillators on 105 fishing vessels in Newfoundland and Labrador. The funding also helped train vessel crews with the devices.  

Heart and Stroke Foundation invested $5m in women’s heart and brain health research which resulted in more than 10 new guidelines and clinical best practice statements. As well, since its involvement in the Women's Research Network, 82% of the Network reported they are more likely to examine sex and gender as a critical lens in their heart and brain health research.  

While Charity Intelligence highlights these key results, they may not be a complete representation of Heart and Stroke's results.  

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Heart and Stroke Foundation received $84.1m in donations and $5.4m in government funding in F2021. Administrative costs are 2% of revenues and fundraising costs are 30% of donations. This means overhead costs are 32%. For every dollar donated, 68 cents go towards the cause, which is within Ci’s reasonable overhead spending range. In F2021, Heart and Stroke dramatically reduced its fundraising costs. Its fundraising costs were $14.7m lower than in F2020, a 36% decrease.  

Heart and Stroke has funding reserves of $147.5m including $6.9 in donor-endowed funds. Excluding donor-endowed funds, Heart and Stroke Foundation of Canada’s reserves can cover 2.9 years of program costs. The Foundation also has $9.7m in unfunded pension liabilities, and $6.9m in a line of credit for lottery licenses.  

Heart and Stroke uses external fundraisers as part of its fundraising activities. In F2021, the charity paid external fundraisers $265k that raised $32.5m. Heart and Stroke Foundation thus paid 1 cent to raise a dollar through external fundraisers.  

This charity report is an update that has been sent to the Heart and Stroke Foundation of Canada for review. Comments and edits may be forthcoming.  

Updated on June 7, 2022 by Emma Saganowich.

Financial Review

Financial Ratios

Fiscal year ending August
Administrative costs as % of revenues 2.0%4.2%3.6%
Fundraising costs as % of donations 30.4%49.1%41.3%
Total overhead spending 32.5%53.2%45.0%
Program cost coverage (%) 293.0%154.8%144.4%

Summary Financial Statements

All figures in $000s
Donations 84,14182,144103,619
Government funding 5,39012,1954,244
Lotteries (net) 13,7117,0355,768
Investment income 3,8275,8257,154
Total revenues 107,069107,199120,785
Program costs 24,76433,77635,293
Grants 23,55830,87935,443
Administrative costs 2,1094,2054,131
Fundraising costs 25,61440,29642,812
Total spending 76,046109,155117,680
Cash flow from operations 31,023(1,956)3,105
Capital spending 01372,344
Funding reserves 147,483106,494108,550

Note: Ci included change in fair investments in investment income, affecting revenues by $1.3m in F2020, and ($1.7m) in F2019. Lottery revenues are reported net of direct costs, reducing total revenues and expenses by $18.3m in F2021, $10.6m in F2020, and $11.6m in F2019. Research grants payable were included in grant program costs, affecting program costs by ($1.9m) in F2021, $9.1m in F2020, and $3.4m in F2019. Ci backed out amortization from program, administrative, and fundraising costs on a pro-rata basis. Investments held in the impact fund were included in funding reserves.    

Salary Information

Full-time staff: 240

Avg. compensation: $100,337

Top 10 staff salary range:

$350k +
$300k - $350k
$250k - $300k
$200k - $250k
$160k - $200k
$120k - $160k
$80k - $120k
$40k - $80k
< $40k

Information from most recent CRA Charities Directorate filings for F2021

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Comments & Contact

Comments added by the Charity:

No comments have been added by the charity.

Charity Contact

Website: www.heartandstroke.ca
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Charitable Registration Number: 80340 7956 RR0001