Founded in 1939, Nature Canada’s mission is to connect Canadians to nature. It works to teach a respect and appreciation for nature and create the will to defend it. Nature Canada focuses on conservation, raising awareness, and development around climate change, species at risk, wind energy, and hunting. Nature Canada runs both Conservation programs and Conservation Education and Communication programs.

Nature Canada’s Conservation programs made up 84% of total program spending in F2018. Working with Bird Studies Canada, nature Canada advanced 13 bird conservation projects in 7 provinces in F2018. It also protected two new areas: an 11,546 square kilometer marine environment surrounding the Scott Islands (British Columbia), and 110,000 square kilometers of ocean in the Lancaster Sound area (Nunavut).

In F2018, Conservation Education and Communication programs made up 16% of Nature Canada’s total program spending. The charity reports that kids and families participated in 158 nature events in F2018. Additionally, Nature Canada engaged 100 school classes in NatureHood activities and promoted 48 local Bird Day events across Canada. Nature Canada reports that 21,000 Canadians were connected through its NatureHood program in F2018.

Nature Canada is a ­­­­medium-sized charity, with total donations of $2.1m in F2018. Administrative costs are 3% of revenues (excluding investment income) and fundraising costs are 10% of donations. For every dollar donated, 87 cents go to the cause. This is within Ci’s reasonable range for overhead spending. Funding reserves of $1.8m can cover just over one year of annual program costs.

­­Nature Canada paid external fundraisers $15k in F2017 to raise $86k for a cost of 18 cents per dollar raised.

This charity report is an update that has been sent to Nature Canada for review. Changes and edits may be forthcoming.

Updated on July 17, 2019 by Lauren Chin.