Toronto, ON M5L 1E2
Managing Director: Kate Bahen
Board Chair: Graeme Hepburn
Charitable Reg. #: 80340 7956 RR0001
Grade: A-The grade is based on the charity's public reporting of the work it does and the results it achieves.
Need for Funding
Cents to The Cause
Impact Rating: High
Full-time staff #2
Avg. Compensation $50,334
Top 10 Staff Salary Range
|$300k - $350k||0|
|$250k - $300k||0|
|$200k - $250k||0|
|$160k - $200k||0|
|$120k - $160k||0|
|$80k - $120k||1|
|$40k - $80k||0|
About Charity Intelligence:
Founded in 2006, Charity Intelligence Canada (Ci) provides Canadians with information on charities, working to support donors in making impactful giving decisions. Data collected by Ci is used by individual donors, foundations, and corporations. The charity reports that an estimated 73% of donors would give more money if they had access to information reflecting a charity’s results. Ci provides information in the form of charity profiles, charity news reports, and through answering questions from external journalists.
Charity Intelligence Canada’s charity profiles are reports that provide a summary of a charity’s programs and assess its transparency, accountability, need for funding, and cost efficiency. Ci has created profiles on 700 Canadian charities which receive 53% of annual charitable giving in Canada. In F2017, 435 of the reports were updated with current information.
In F2017, the Charity Intelligence website was visited by 247,700 unique users, representing 1% of the Canadian population. Ci webpages were viewed 1.3 million times, of which approximately 85% were charity profile views. Ci posted 33 articles in F2017 including Top 10 Impact Charities, Fort McMurray charity recommendations, Poppy funds for Remembrance Day, and Hurricane Matthew in Haiti recommendations.
Results and Impact: Based on average annual giving by Canadian donors, visitors to Charity Intelligence’s website gave a total of $131.5 million. If Ci influenced 53% of this giving, this represents $69.7 million. Every $1 donated to Ci is used to inform and educate $295 in donations to other Canadian charities, a measure which the charity refers to as its Leverage Factor. Since 2014, Charity Intelligence’s Leverage Factor has increased by 239% from 87.
Research conducted by Dr. Justin Rao of Microsoft Research and Ceren Budak of University of Michigan estimates that the average donor is “wasting” more than 15% of their donations by selecting poorly-run charities instead of high-performing charities. If Ci website visitors are using the information to donate to better charities, 15% of the $69.7 million, or $10.5 million, is “saved” each year.
Charity Intelligence Canada is a Small charity, with donations of $326k in F2017. Administrative costs are 6% of revenues and fundraising costs are 1% of donations. For every dollar donated, 93 cents go to the cause, falling within Ci’s reasonable range for overhead spending. Charity Intelligence has $62k in funding reserves which could cover program costs for less than three months. This indicates a need for funding.
Financial information updated on June 4, 2018 by Joeyanne Cheung. Profile and donor accountability updated on August 31, 2018 by Madison Kerr.
Financial RatiosFiscal year ending June
|Administrative costs as % of revenues||5.8%||6.2%||4.5%|
|Fundraising costs as % of donations||1.1%||1.5%||0.8%|
|Program cost coverage (%)||19.0%||13.7%||44.2%|
Summary Financial StatementsAll figures in $s
|Fees for service||26,315||37,707||29,000|
|Cash flow from operations||4,415||(38,526)||18,021|